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October 3, 2007

ventures

Acting career

Mathers made his Hollywood acting debut with the semi-autobiographical 8 Mile, released in November 2002. He has said the movie is not an account of his life, but a representation of growing up in Detroit. He recorded several new songs for the soundtrack, including "Lose Yourself", which won an Academy Award for Best Original Song; it was not performed at the ceremony, reportedly because ABC wanted him to perform an edited version. Mathers voiced a character in 50 Cent: Bulletproof, who is an aging corrupt police officer that speaks in Ebonics. He has also done some voice acting, both on Crank Yankers and a web cartoon called The Slim Shady Show, which has since been pulled off-line and is instead sold on DVD. Eminem will star in the upcoming film Have Gun — Will Travel in which he will play a bounty hunter called Paladin. He will also be involved in either the soundtrack or scoring.[37] He has also stated a movie production company called “Interscope/Shady/Aftermath Films” with Dr. Dre. The company has worked on 50 Cent's debut movie Get Rich or Die Tryin' and will work on Eminem's next movie Have Gun — Will Travel.

Shady Records

Main article: Shady Records

As Mathers succeeded in multi-platinum record sales, Interscope granted him his own record label. He and his manager Paul Rosenberg created Shady Records in late 2000. He followed this by signing his own Detroit collective D12 and rapper Obie Trice to the label. In 2002, Mathers signed 50 Cent through a joint venture between Shady and Dr. Dre's Aftermath label. In 2003, Mathers and Dr. Dre signed on Atlanta rapper Stat Quo to the Shady/Aftermath roster. DJ Green Lantern, the former DJ for Mathers, was signed to Shady Records until a dispute related to the 50 Cent and Jadakiss feud forced him to depart from the label; he is no longer associated with Mathers. [38] The Alchemist is now officially Mathers' tour DJ. In 2005, Mathers officially signed another Atlanta rapper known as Bobby Creekwater to his label along with west coast rapper Ca$his.

In the Anger Management Tour of 2003 The Alchemist hurt his wrist, preventing him from being the tour's DJ. Clinton Sparks filled in for him, with the rectom playing and his name is mentioned on the album numerous times.

Eminem as a producer

See also: Eminem production discography

Mathers is also active as a producer of rap records. Besides being the executive producer of D12's two albums, Devil's Night and D12 World, he has also executive produced Obie Trice's Cheers and Second Round's on Me as well as 50 Cent's Get Rich or Die Tryin' and The Massacre. In addition, Mathers has produced and appeared on several songs by other famous rappers, such as Jadakiss' "Welcome To D-Block", Jay-Z's "Renagade" and "Moment of Clarity" Lloyd Banks' "Warrior Part 2", and "Hands Up", Tony Yayo's "Drama Setter", Trick Trick's "Welcome 2 Detroit", and Xzibit's "My Name" and "Don't Approach Me". Most of The Eminem Show was produced by Mathers himself, with co-production from longtime collaborator Jeff Bass. He also split the production with Dr. Dre on Encore. In 2004, Mathers was the Executive Producer of 2Pac's posthumous album Loyal to the Game with 2Pac's mother Afeni Shakur. He produced the UK #1 single "Ghetto Gospel" which featured Elton John. On certain tracks on the album, 2Pac's voice was slowed down and digitally altered to match the beat and make him say things like "2005" and "G-Unit", angering many fans. He has also produced "The Cross" off Nas's album God's Son. On August 15, 2006, Obie Trice released Second Round's on Me. Eminem produced 8 tracks on the album. He was also featured in the song "There They Go".

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